Rethinking Poll Reporting

Guest: Stephen Utych, PhD, Assistant Professor of Political Science, Boise State University As an election approaches, more and more press stories start to pop up about who’s leading in the polls.  It’s the easiest – and maybe laziest – type of story a political reporter can do. And they should knock it off, according to new guidelines published in the Associated Press style guide for journalists. The guidelines are just the latest development in a year-long reckoning by the press and political polling establishment to come to grips with how they got the 2016 presidential election so wrong.