Minority VotersTop of Mind with Julie Rose • Season 1, Episode 214, Segment 3
Jan 19, 2016 • 21m
Guest: Lisa Garcia Bedolla, PhD, Professor in the Graduate School of Education and Political Science Department at the University of California, Berkeley  Nearly a quarter of all eligible voters in the US are African American, Hispanic or Asian—which makes their support critical to candidates eyeing a victory in the 2016 presidential election.  Just how to make sure those minority voters actually go to the polls on Election Day is the challenge for campaigns. There’s been a lot of thought that high-tech solutions like texting or Facebook outreach could be the key to mobilizing both minority and young voters.  New analysis funded by the James Irvine Foundation finds old-fashioned methods, like going out and knocking on doors, are still best.