Memory Exercises Can Be a Short-cut Into Long-term Memory

The world record for memorizing the order of a deck of cards is just under 14 seconds. The techniques professional memory athletes use aren’t just good for the world memory championships, they can also help everyday people. Boris Nikolai Konrad won the world memory championships with the German team eight times and is a former Guinness World record holder for memory. He now teaches neuroscience in the Netherlands. (Segment produced by Sydney Jezik)