Baking Powder Wars

In the late 1800s, baking powder became the preferred leavener over yeast for its convenience. By the end of 19th century, there were 534 baking powder companies in the United States and they were at war. Advertising, fake news, and bribery in the industry lasted nearly 50 years. Guest: Linda Civitello, food historian and author of "Baking Powder Wars: The Cutthroat Food Fight That Revolutionized Cooking"